Maverick XM

About Us

Maverick XM is Atlantic Canada’s leading experiential marketing agency, proudly based in Nova Scotia for over 27 years. We specialize in creating meaningful brand connections through live events, sponsorship management, in-store promotions, and community engagement. Our team of experienced marketers, project managers, and brand ambassadors work together to deliver turnkey event solutions that bring brands to life in authentic and memorable ways. From concept to execution, we manage all aspects of brand activations, including staffing, logistics, social media support, and post-event reporting. We’ve had the privilege of working with leading organizations such as Dairy Farmers of Canada, Atlantic Lottery, Nova Scotia Loyal, and Nova Scotia Power. Whether on the festival grounds, in retail environments, or at community events, Maverick is committed to helping brands connect with Atlantic Canadians in ways that build trust, loyalty, and long-term impact.